The Real Cost of Gifting Influencers
The Real Cost of Gifting Influencers

70% of Millennials prefer product endorsements by non-celebrities, but marketers are sometimes deterred by the cost of influencer gifting. Will they get a good ROI for influencer gifting? Will reach and brand awareness measure up? We’re examining the real cost of influencer gifting and how to get the most out of your influencer gifting program.

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