How The Gents Store Used Carro To Elevate the Gentleman's Experience

Founded with a vision to elevate grooming into an unparalleled experience, each club location at The Gents Place serves as a one-stop shop for world-class barber services, luxury meeting lounges, networking, premium men’s grooming retail goods, membership services, and a complimentary top-shelf bar.

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The team at The Gents Place recognized the potential to expand their offerings beyond their brick-and-mortar establishments and desired a way to drive in-store guest loyalty with a seamless online shopping experience: “The Gents Store”. However, they faced challenges in establishing an online marketplace due to inventory management complexities and high production costs.

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After evaluating potential solutions based on their unique requirements, including the need for an online platform with a broad selection of products and no inventory requirements, Carro stood out as the ideal solution. 

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Carro's features, such as the ability to filter and search by revenue share offerings from suppliers, empowered The Gents Place team to curate a diverse and high-quality product selection for their marketplace.

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To bring this vision to life, The Gents Place partnered with Netalico, an e-commerce agency specializing in working with brands focused on delivering high-quality, customer-centric e-commerce experiences. Driven by their mission to empower businesses through expertise and innovative e-commerce solutions, Netalico built a robust and user-friendly online store. Their seamless integration with Carro and their approach—emphasizing collaboration, innovation, and long-term success—perfectly aligned with The Gents Place's goals.

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Since implementing Carro and launching the new site with the help of Netalico just seven months ago, The Gents Store has achieved significant milestones, including adding over 2,500 unique products, processing hundreds of orders, and generating tens of thousands of dollars in gross sales. Moreover, the integration with their rewards system has driven retention and membership renewals, fulfilling their goal of creating a seamless online-to-offline customer experience that drives further customer engagement. 

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Customer feedback has also been overwhelmingly positive, with testimonials praising Gents Store for its high-quality finds, quick shipping, and membership perks. 

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Looking ahead, The Gents Store aims to expand its product offerings using Carro and to partner with other businesses to offer unique experiences as part of their membership rewards program. 

Carro and Netalico have empowered The Gents Place to add a layer to their customer experience; a curated online store for modern gentlemen seeking luxurious goods. With impressive results and a clear vision for future expansion, The Gents Place is poised for continued success! 

Ben Davis, Founder of The Gents Store